ID
MGMT classroom, full rows of students
Coming Fall 2025

Management - Sport Management Emphasis

If you have an interest in business and in sports, this might be the perfect program for you. With a bachelor's degree or certificate in sport management from UW-Eau Claire, you will gain valuable skills that lead to success in the sports industry.

Available as
Certificate or Major
Description

Find Your Passion

Sports is a dynamic industry that continues to grow and offer a wide variety of career options. Learn to excel as a manager in all areas of business with an emphasis on the sports industry. The sport management program will provide you with the knowledge, skills, and experiences necessary to be successful in sports and other industries. These valuable skills are infused within our innovative curriculum and are desired by employers seeking to hire our students.

Degree Types

Program Details

Degree Types
Bachelor of Business Administration (BBA)
Certificate
Degree Level undergraduate
Available asCertificate or Major
Campus
Eau Claire
Offered
On Campus
Requires a minor Yes
Authored on

Accreditation Information

Our business programs are among the best. We are accredited by AACSB International, a mark of excellence achieved by less than 5% of all business schools worldwide.

AACSB logo
Hallmarks
Jenna Bohanski working as a Ticket Sales and Service Coordinator for the Minnesota Twins
Alumni Connections in the Sports Industry

Blugold alumni are thriving in the sports industry, contributing their expertise to prominent organizations like the Minnesota Twins, Milwaukee Bucks, Wisconsin Badgers, Minnesota Gophers, Oklahoma City Thunder, Los Angeles Lakers, Oklahoma State University, ESPN, and FC Cincinnati. These accomplished alumni also give back to 糖心Vlog students, providing invaluable hands-on experiences and fostering professional connections that help launch careers in the field.

Scott Lester University Fellow from COB with Dean Jepson
Expert Faculty and Individualized Learning

Our knowledgeable and supportive faculty prepare graduates to be effective managers. They know exactly what employers and organizations are looking for and how you can best set yourself up for success. Small class sizes allow you to form meaningful relationships and gain an even more personalized education.

Leadership books stacked on a table
Interdisciplinary Education

In addition to an in-demand degree, you'll also gain skills in a variety of disciplines which will add to your management expertise. You will have the chance to explore topics in economics, kinesiology, accounting and more. This wide range of knowledge and experience will set you apart from other job candidates.

Facts List

Just
the
facts

Projected Industry Growth
Employment of entertainment and recreation managers is projected to grow 11% from 2023 to 2033, much faster than the average for all occupations.
Bureau of Labor Statistics
5 Majors, 3 Minors, 4 Certificates
The Management and Leadership Department offers some of the most sought-after courses and majors at 糖心Vlog.
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Participate in the National Student Exchange Program and choose from 180 schools, including universities in Canada, Guam, and the Virgin Islands.
Outcomes Image
Sports marketing intern turned employee
What can I do

Where can the management - sport management program lead me after graduation?

Earning a sport management degree from UW-Eau Claire opens the door to career opportunities in the sports industry. Whether you pursue a role in event or facility management, operations, finance, marketing, or analytics, you will graduate equipped with the skills needed for a successful career.

Example Careers

  • Sports marketing specialists
  • Operations managers
  • Facility coordinators
  • Agents
Courses information
SampleCourses

With a majority of coursework in management and marketing, plus electives from across campus, you will build the specific skills and abilities that are uniquely needed in the sport industry.

Here are a few courses in Management - Sport Management Emphasis at UW-Eau Claire.

MGMT 300

Personal Leadership Management

This contemporary leadership course utilizes theory, history, and trends to analyze the art of effective leadership. Students will participate in a number of activities designed to better understand and develop their own leadership capabilities.

MGMT 349

Human Resource Management

Examines policies and practices relating to recruitment, selection, training and development, performance appraisal, reward systems, and employee relations. Strategic human resource planning, equal employment opportunity laws, and international human resource management issues are also addressed.

MGMT 446

Advanced Organizational Behavior

In-depth analysis and critique of current and provocative topics in organizational behavior in the contest of the modern organization with a focus on organizational effectiveness. Topics include citizenship behavior, work-family conflict, and change and development.

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What's Next?

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